Friday, April 27, 2007
Just explicitly realised yesterday that an art concept subsists in shopping. The concept varies between the kind of shopping one engages in.
Window Shopping vs Shopping for a Purpose:One simply wanders around shopping malls and weave in and out of stores during window shopping, with no specific look-out for a particular item or service.
One might then be intrigued by the newest merchandize one discovers during shopping. Or one might be overwhelmed by the array of items on sale at the stores.
In contrast, one might just deem it as an ordinary scene, seeing the same things everywhere and everytime. Or one might express neutral feelings as to what is being displayed in front of their eyes.
That might be window shopping.
Shopping for a purpose involves much more thinking and evaluation in the mind. In other words, the mind might be in a continuous swirl, taking in the variety of items available in the specific product category one is targeting at. There's this conscious "silent" effort to consider numerous buying criteria, hence exhibiting the elements of the Consumer Purchasing Decision-making model. It can be a straining activity to that person at the end of the shopping trip!
Nonetheless, there exists this disparity between males and females in terms of their shopping behaviour. There is often this perceived notion that girls generally would hop from one store to another, comparing the items everytime. They intend to shop in all stores within their shopping vicinity for that day, before finally deciding what and where to purchase their item(s) from. On the other hand, perhaps guys might be more swift in their buying. Once they spot something which matches their initial buying criteria, they might just pay for it there and then. So is it really true in this sense? Lolz. Maybe that explains why and how girls can withstand hours and hours of non-stop shopping, though their feet are hurting right there. Haha.
Anyway, the bottomline is shopping for a purpose is a relatively more tedious process than merely window shopping indefinitely.
Twin/Group Shopping vs Shopping Alone:Some like to shop alone while others like to have some company. There lies the pros and cons anyway.
For me, I would prefer to shop alone when I'm really shopping for a purpose. Eg. buying clothes. It allows me to proceed faster from one store to another, based on whether I see anything suitable in that particular store, thus not exactly hindered by any delay as a result of having someone with me on the shopping trip. Of course, I would have to compromise on gaining valuable opinions from my shopping mate(s). =)
I would not deny the fact that twin/group shopping is more fun and less boring.
Ultimately, I guess it depends on the purpose of your shopping trip and what you hope to achieve at the end of the experience. =)
mngtalk ^___~
3:31 PM
